IFTTT
No-code automation that connects 1,000+ apps, devices and AI agents with simple trigger-and-action Applets.
IFTTT at a glance
IFTTT — No-code automation that connects 1,000+ apps, devices and AI agents with simple trigger-and-action Applets. It has a free plan, with paid plans from $2.09/mo. Rated 4.6/5 from 59,625 reviews on IFTTT website structured data (self-reported aggregate). Best for individuals and small teams automating everyday apps, mobile and smart-home tasks. It ranks #6 of 51 in our AI & ML guide.
- Rating
- 4.6/5 IFTTT website structured data (self-reported aggregate)
- Starting price
- $2.09/mo
- Free plan / trial
- Yes
- Guide rank
- #6 of 51 AI & ML
About IFTTT
IFTTT (If This Then That) is a no-code automation platform that links apps, web services and smart-home devices through automations called Applets. You choose a trigger, pick one or more actions, and IFTTT runs the workflow in the background. Its catalogue covers more than 1,000 services, from Slack, Gmail, Google Sheets, Notion and ClickUp to Webhooks, Philips Hue and iRobot, and you can enable ready-made Applets published by IFTTT, partner services and other users or build your own.
The platform has moved well beyond simple two-step recipes. Applets can run multiple actions from one trigger, add delays, pull in extra data with queries, and apply custom filters to skip actions or change content. AI features include an AI Agent, Summarizer and Translator that can be dropped into an Applet, plus AI-generated Applets where you describe the goal in plain language. IFTTT also offers an MCP server so AI assistants such as Claude, Cursor and ChatGPT can run your Applets and use your connected services.
IFTTT is aimed at individuals, small teams and makers who want quick automations without writing code, especially where consumer apps, mobile devices and smart-home gear are involved. It runs on the web, iOS and Android. Pricing is credit-based: the free plan includes 1,000 credits a month with all core features, and paid plans add more credits, faster polling speeds and priority support. Teams that need deep branching logic, self-hosting or heavy data transformation will usually compare it with Zapier, Make or n8n.
IFTTT pros & cons
- Free plan includes unlimited Applets, all 1,000+ services and 1,000 credits a month.
- Very low entry price: paid plans start at USD 2.09 per month billed annually.
- Large library of ready-made Applets from IFTTT, partners and the community.
- Strong mobile and smart-home coverage with iOS and Android apps.
- AI Agent, AI-generated Applets and an MCP server connect it to AI assistants.
- Credit-based pricing means heavy or AI-powered Applets can use up the monthly allowance.
- Free plan polls services about once an hour, so triggers are not instant.
- Less suited to complex branching or data-transformation workflows than developer-oriented tools.
- Multiple accounts per service require the top Pro+ plan.
Key features
IFTTT pricing
Prices change — confirm on IFTTT's site before you buy.
IFTTT alternatives
All AI & ML toolsHow IFTTT stacks up against the tools readers weigh it against.
| Tool | Rating | From | Free plan | Endorsed | Compare |
|---|---|---|---|---|---|
|
IFTTT
This page
|
$2.09/mo | Yes | 0 | ||
Zapier
Named by readers
|
— | $19.99/mo | Yes | 0 | Compare |
n8n
Named by readers
|
€20/mo (billed annually) | — | 0 | Compare | |
Make
Named by readers
|
— | $10.59/mo | Yes | 0 | Compare |
Pipedream
Named by readers
|
— | $99/mo | Yes | 0 | Compare |
Asana
Best for teams needing structured project...
|
$10.99/mo | Yes | 1 | Compare | |
UrwaTools
Best for marketers, developers and studen...
|
— | $0/free | Yes | 1 | Compare |
Frequently asked questions
What is IFTTT?
IFTTT, short for If This Then That, is a no-code automation platform that connects more than 1,000 apps, services and devices. You build automations called Applets by choosing a trigger and one or more actions.
Is IFTTT free?
Yes. The Free plan costs USD 0 and includes unlimited Applets, all services and integrations, and 1,000 credits per month. Paid plans add more credits, faster speeds and support. Pricing as of November 2026.
How much does IFTTT cost?
As of November 2026, annual billing works out to USD 2.09 per month for Starter (5,000 credits), USD 5.49 per month for Pro (20,000 credits) and USD 13.99 per month for Pro+ (100,000 credits). IFTTT states that yearly billing saves 30%.
What are credits in IFTTT?
Credits power Applet runs, MCP usage and AI features. Each plan includes a monthly credit allowance, and heavier actions that need more processing use more credits.
Does IFTTT work with AI tools like Claude and ChatGPT?
Yes. IFTTT offers an MCP server so AI assistants such as Claude, Cursor and ChatGPT can run your Applets and use your connected services. Applets can also call AI features such as an AI Agent, Summarizer and Translator.
What are the best IFTTT alternatives?
Common alternatives are Zapier, Make, n8n and Pipedream. They suit teams that need more complex multi-step logic, deeper data handling or self-hosting.
Reader endorsements 0 written
+ Write oneNo endorsements written yet. Be first.