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HubSpot vs Zoho

A side-by-side look at 2 Marketing tools — the facts, the pricing, the features, and what readers think.

H
hubspot.com

CRM and marketing tools for growing companies.

Visit HubSpot
Z
zoho.com

Suite of 45+ cloud-based business apps for every aspect of your business.

Visit Zoho

Head to head

HubSpot Zoho
Endorsements 0 0
Pricing
Free tier
Free trial
Platforms Web · iOS · Android
Founded
Released
HQ
Team size

Features compared

HubSpot Zoho
Plans & pricing
Free tier ✓ Yes
Free trial ✓ Yes
Pricing model Per seat / per app or bundled (Zoho One)
Platforms & access
Web app ✓ Yes
Mobile apps ✓ Yes
Desktop app ✗ No
Self-hosted option ✗ No
Integrations & extensibility
Public API ✓ Yes
Webhooks ✓ Yes
Native integrations 1,000+ via Zoho Marketplace & Zapier
Automation (Zapier/Make) ✓ Yes
Security & compliance
SSO / SAML ✓ Yes
Two-factor auth ✓ Yes
SOC 2 ✓ Yes
GDPR compliant ✓ Yes
Encryption at rest ✓ Yes
Collaboration
Team workspaces ✓ Yes
Real-time collaboration ✓ Yes
Role-based permissions ✓ Yes
Guest access ✓ Yes
Support
Email support ✓ Yes
Live chat support ✓ Yes
Phone support ✓ Yes
Knowledge base ✓ Yes